Job Title: Communications & PR Manager
Classification: Full-Time, Exempt
Experience Required: 3 – 5 Years
Relocation Provided: No
Department: Marketing
Reports to: Sr. Marketing Manager
Work Schedule: 8a – 5:00p Monday – Friday
Travel: <20%

About NAHREP®

NAHREP® is a mission and purpose-driven organization that is a passionate blend of business and advocacy for sustainable homeownership and the stability and economic empowerment it affords all Americans. Our mission is propelled by a passionate combination of entrepreneurial spirit, cultural heritage, and the advocacy of our members. Our mission is to advance sustainable Hispanic homeownership. The organization was founded in 2000 and since its inception, our mission has never been more important. With over 40,000 members and growing, we need a strong team member who will support our mission and strategic focus.

 

Position Summary:

The ideal candidate will manage several communications elements including national event speaker coordination, ongoing company press, and public relations interaction, manage and execute the monthly newsletter, and edits or writes various other content for the organization. The Communications & PR Manager report to the Sr. Marketing Manager and additionally assists the Policy, Learning & Research Director with public policy research, HMDA analysis, and other research from public or agency sources.

This is an in-office position. Remote work opportunity is not available.

 

Duties and Responsibilities:
PUBLIC RELATIONS

  • Draft and/or edit press releases as directed by Sr. Leadership.
  • Develop and maintain relationships with various industry and general media outlet contacts.
  • Edit or participate in the creation of op-eds, white papers, and other publications produced by the organization, observing prescribed annotation method.
  • Manage requests for interviews or other public relations efforts for Sr. Leadership whether from internal or external sources.
  • Cultivate relationships with media – both traditional and new media.
  • Study NAHREP’s objectives, promotional policies, and needs to build public relations strategies that influence public opinion and promote products, ideas, and services.
  • Write press releases and prepare information for the media, including information requests.
  • Help maintain the organization’s corporate image and identity.
  • Other duties as assigned.

 

GENERAL COMMUNICATIONS

  • Manages national email campaigns (e-blasts) including event related promotion.
  • Create, maintain and manage posting/maintenance schedule for all social media.
  • Sources and edits content, including copy and photos, for monthly eNewsletter.
  • Edits and provides input to various other content, including blogs, company research papers and publications.
  • Use analytical tools such as Google Analytics, Hootsuite Pro, and Facebook Insights to monitor and evaluate the company’s social media presence and performance. Report on campaign performance and create presentations on that analysis to deliver to senior and/or executive management.
  • Develop social media content plans that are consistent with the company’s brand identity.
  • Suggest recommendations to adjust social media marketing strategy for optimal results.
  • Collaborate with Designers and Developers to create intuitive, user-friendly apps.
  • Other duties as assigned.

 

SPECIAL PROJECTS

  • Work as directed by the Sr. Leadership on various special projects.

 

Position Requirements:

  • A belief in the mission of the National Association of Hispanic Real Estate Professionals®.
  • 3 – 5 years demonstrated experience with social media, social networks, and online communities, including blogging. Samples required.
  • Conversational Spanish language preferred.
  • Real Estate Industry knowledge a plus.
  • Strong acceptance of change, willingness to perform and lead through change.
  • Graphic design experience preferred.
  • Excellent project management skills including outstanding organizational and time management skills, strong attention to detail and grace under pressure.
  • Superior communication skills, both written and verbal, including strong editing skills.
  • Strong commitment to quality work, customer service and high productivity.
  • High level of proficiency in Microsoft Office to include Word, PowerPoint, Excel, and development database programs.
  • Strong multitasking skills and ability to prioritize, plus ability to adapt to shifting priorities on the fly.
  • Must be tech savvy, and demonstrate a genuine passion for the world of social media and online communication.
  • Excellent interpersonal skills and facility working with a wide variety of people.
  • Integrity and a sense of humor.

 

Supervisory Responsibility:

This position has no supervisory responsibilities.

 

Work Environment:

Work is performed in a professional office setting with ambient temperature and overhead lighting.

 

Physical Demands:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

While performing the duties of this job, the employee is regularly required to talk or hear. The employee frequently is required to sit at a computer station and operates electronic equipment 6 to 8 hours per day. The employee is required to regularly stand, walk, use hands to finger, handle or feel, push, pull, and reach with hands and arms. Occasionally lifts, carries, and positions objects weighing up to 15 pounds.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

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