Industry benchmark report finds that Hispanics accounted for most of the increase in U.S. homeownership over the past decade
SAN DIEGO—April 9, 2019—The National Association of Hispanic Real Estate Professionals® (NAHREP®) today released the 2018 State of Hispanic Homeownership Report at the 2019 Housing Policy & Hispanic Lending Conference, the latest success in the organization’s mission of increasing consumer and industry investment in the Hispanic housing market.
The annual State of Hispanic Homeownership Report plays an important role in noting important trends in the Latino megamarket and serves as a key informational resource for policymakers and industry stakeholders.
The report found that from 2008 to 2018 Hispanics:
- Were responsible for 81 percent of U.S. labor force growth
- Accounted for 39.6 percent of U.S. household formations
- Represented 62.7 percent of the increase in U.S. net homeownership
In its ninth year of publication, the 2018 State of Hispanic Homeownership Report takes an increased focus on the impact of language and culture in home purchase transactions. In addition to the regular analysis on homeownership trends and nuances influencing household formation, the report also includes recommendations on marketing strategy to help companies more effectively reach the Hispanic consumer.
The National Association of Hispanic Real Estate Professionals, a nonprofit 501(c)6 trade association, is dedicated to advancing sustainable homeownership among Latinos by educating and empowering the real estate professionals who serve them. NAHREP is the premier trade organization for Hispanics and has more than 30,000 members in 48 states and over 70 chapters.
Strategic Vantage Marketing & Public Relations