3 Ways to Build Your Membership Base in 2015
By Leah Nolan
The New Year brings new opportunity and a fresh outlook for so many of us. We commit ourselves to new resolutions, from promising to work out every day, to spending more time with the family, or putting away money for a rainy day. But what are your NAHREP resolutions? This year let's go big! Let's build our Chapter membership by giving it some grassroots love and care. Here are 3 easy ways to grow your local membership base and create a force to be reckoned with:
- Make presentations: Target your local real estate offices and set up presentations that introduce you and NAHREP to its agents. Get the message out with genuine face-to-face contact.
- Tell the NAHREP story: The NAHREP message is a powerful one, and each and every one of us has a personal story to share on why we are drawn to the organization. Share that story with your colleagues! It's meaningful and people will connect with the passion you convey.
- Video marketing: Video marketing is the most effective way of communicating in the digital age, and Latinos consume videos at a higher rate than any other consumer. Most of us have a high quality digital camera right at our fingertips: our mobile phones! Create short 20-second testimonial videos and get them out through Facebook and Twitter. This will create buzz and get the NAHREP message out!
What are your tried and true methods for membership recruitment? Share with us on Twitter, @nahrep!